Please use this identifier to cite or link to this item:
|Title:||Empirical study of user behavior on home page layouts: SAPO portal case study|
|Publisher:||IEETA/CETAC.MEDIA, Universidade de Aveiro|
|Abstract:||The use of eye tracking in usability research has increased in the past years. The work presented in this paper reports on an empirical study that took place at the University of Aveiro. 58 participants were asked to read news on the SAPO homepage while their eye movements and mouse interaction were recorded. An analysis of their visual and interactive behavior on the news areas of interest was made as well as other areas of the homepage. Acquired results were considered, and reinforced interaction design criteria used in the reconceptualization of the actual SAPO homepage.|
|Appears in Collections:||DigiMedia - Comunicações|
Files in This Item:
|Almeida 2010b_PNAC.pdf||Main article||609.23 kB||Adobe PDF||View/Open|
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.