Please use this identifier to cite or link to this item:
http://hdl.handle.net/10773/4416
Title: | Identificação de utilizadores em IPTV- melhorar a experiência de utilização dos seniores |
Author: | Silva, Telmo Eduardo Miranda Castelão da Abreu, Jorge Trinidad Ferraz de Pacheco, Osvaldo Manuel da Rocha |
Keywords: | Elderly Interactive TV Personalization, Health Viewer Identification Televisión 3.0 nuevos modelos de negocio en la red |
Issue Date: | 2010 |
Publisher: | Universidad de Salamanca |
Abstract: | Watching TV is changing and becoming more personalized as we witness a spread use of interactive television, Personal Video Recorders (PVR) and Set-Top-Boxes (STB) enabling access to time-shifted content and a large range of interactive services. However, this technological mediation does not guarantee by itself an effective personalization of content, since it relies on the STB identification being not appropriated for a multi-viewer scenario. So, knowledge about who is in front of TV set becomes of paramount importance, especially for TV operators’ they can provide services perfectly targeted to the viewers. In this context, elderly (avid consumers of television) are a specific type of users that can benefit from services based on a non-intrusive identification system. This work aims to study this issue and identify a layer of customizable services which can improve the viewing experience of elderly. |
Peer review: | yes |
URI: | http://hdl.handle.net/10773/4416 |
ISBN: | 978-84-615-1693-3 |
Publisher Version: | http://comunicacion3punto0.wordpress.com/ |
Appears in Collections: | DigiMedia - Comunicações |
Files in This Item:
File | Description | Size | Format | |
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084.pdf | Documento principal | 336.15 kB | Adobe PDF | View/Open |
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