Browsing by Author Faria, Sílvia
Showing results 1 to 4 of 4
Issue Date | Title | Author(s) | Type | Access Type |
Sep-2022 | Brand experience, trust, and perceived risk in a second-hand online marketplace: the case of OLX group | Faria, Sílvia; Ferreira, Pedro; Gomes, Sofia; Gabriel, Carla | article | |
19-Dec-2022 | Service quality and store design in retail competitiveness | Faria, Sílvia; Carvalho, João M. S.; Vale, Vera Teixeira | article | |
2022 | The influence of brand experience on brand equity: the mediating role of brand love in a retail fashion brand | Ferreira, Pedro; Faria, Sílvia; Gabriel, Carla | article | |
2022 | Understanding the effect of social media marketing activities on football fans’ satisfaction and engagement: a study of portuguese 2nd league professional football clubs | Faria, Sílvia; Pereira, Manuel Sousa; Ferreira, Pedro; Rodrigues, Paula | article | |