Browsing by Author Barbosa, Belem
Showing results 1 to 6 of 6
Issue Date | Title | Author(s) | Type | Access Type |
2019 | An overview on IoT and its impact on marketing | Simões, Dora; Filipe, Sandra; Barbosa, Belem | bookPart | |
2019 | Are millennials ready for the internet of things? | Barbosa, Belem; Filipe, Sandra; Santos, Claudia Amaral; Simões, Dora | bookPart | |
2022 | Guerrilla marketing on Facebook: a mixed-method study on the effects on brand image and content sharing intentions | Barbosa, Belem; Rocha, Anabela; Pina, Leandro | article | |
2018 | Smart marketing with the Internet of Things | Simões, Dora; Barbosa, Belem; Filipe, Sandra | book | |
2021 | Travel motivations and constraints of Portuguese retirees | Filipe, Sandra; Barbosa, Belem; Santos, Claudia Amaral | article | |
2022 | Young adults’ views on digital storytelling campaigns | Barbosa, Belem; Simões, Dora; Leal, Fabiana | article | |